Google is rolling out Local Services Ads on its Maps app, starting with iOS, to help advertisers generate more leads directly from the navigation platform. Why it matters. This expansion brings local ...

Two people will rarely see the same search results because Google will often personalise the results to the user, including their location, pushing businesses or services in their area higher in ...

Google has updated the industry and services selector or picker tool within the Google Local Service Ads interface. This makes it a bit faster to find and activate your business's services and ...

If you provide a local service, you should advertise locally. In this article, we’ll explain both why and how. Think about the last time you tried to find a plumber. Did you use Google to find a ...

Google’s John Mueller answered a question about the difference in SEO between an informational search query and a query for a local service. Mueller answers the question and followed up by explaining ...

OfferUp is expanding beyond used goods and into home services, partnering with Thumbtack to host a marketplace connecting consumers with a variety of local home repair and maintenance businesses.

Google will soon require businesses who want to advertise using Google Local Service Ads to also have a Google Business Profile. Google posted a notice that reads, "By Thursday, November 21, 2024, ...

Many great articles have exposed the seedy underbelly of Local Services Ads spam and fake reviews. There’s one on Search Engine Roundtable regarding fake reviews and another on Search Engine Land ...